Bizyhood is shutting down on May 15. That simple sentence was a very hard one to write. We’ve been working on Bizyhood for a long time. After building several iterations of the service, we launched in 2015 with a model that we thought was exactly right: Providing a brand new revenue stream for local […]
LION Conference Interview – Denise Lockwood from Racine County Eye
We are proud to be sponsoring the LION Conference for the third consecutive year, and so impressed with the growth of the organization as well as the publishers that lead them. Last year, we published a post about the Top 10 things we learned from our first LION conference. This year, we wanted to profile […]
Top 10 Things To Do With the Latest Bizyhood Plugin
We recently released our latest Bizyhood plugin for WordPress. There are several new features, and we’re setting up for some big new features coming soon. Given that our #1 priority is to help local digital publishers generate new revenue streams (based on lead generation for local businesses in their community), we wanted to offer our […]
Local News – What Really Matters
I’ve enjoyed several conversations over the past few weeks regarding local news. I have built a narrative in my head that looks something like this: National/global news publishers – there are an awful lot of them, and they tend to report on the same stories. As a local test, I am setup with five different […]
Small Business Marketing – DIY vs. DIFM
People like to claim that “local doesn’t scale”. They use this as an excuse to ignore or downplay businesses that focus on hyperlocal markets. And yet, Facebook and Google make a huge percentage of their revenue on local businesses! Facebook has over 65M Business Pages on their site and over 5M advertisers. We firmly believe […]
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